The prior post suggested that readers build a bridge from their vision to their tribe. On the one side, you have your vision, your creation or your business. Then there are the people you serve.Â I characterize the “bridge” as the message of your vision or business, put into irresistible marketing language (that also embodies the authenticity of YOUR voice) then opens the way for your perfect tribe to hear it, take it in, and take action on it.
My friend from #blog30, Melanie Kissell, noted in her comment on the post Build a Bridge from Your Vision to Your Tribe,Â “Take your vision, go find a guide, and build your bridge!” And Rob added to the comments saying he was still looking for his guide.
Inspired by the comments from my companions on the #Blog30 challenge (for June) along with a recent conversation with Tomar Levine, I realize that many people seem to be wandering in a never-land, looking for a guide, not fully trusting those who so seductively say, “Follow me.”
If you are wanting a magic bullet, but don’t really believe in magic bullets, but (darn it) you still want it anyway, and you find yourself with a raging case of sign-up-itis…Not trusting yourself, thinking you need to learn more, hoping that this next one will be IT…
Well, I know how painful that can be. Realistically I know the temptations that lurk with every magnified online make-a-quantum-leap-in-10-seconds-or-less-while-on-a-private-jet-and-making-millions offer. I have also learned that, while such programs may actually be a good fit for some people, they have never been effective for me.
It’s OK. And there’s nothing wrong with YOU if some of those hyperinflated sales page claims strike you as a bit, um, unrealistic. Tempting, but you know better. Even with the other guides who are realistic, hard-working, diligent teachers and coaches, even with “the good guys” so to speak, even within that group, not every guide is a good fit for you, your vision, and your creation!
Think back about all the times you’ve heard certain pieces of advice. You’ve heard the basics over and over again. Yes, part of it is repetition, a proven way to learn. But another part is how one person may say something just a little bit differently, and BOOM! That person’s expression of the same advice really hits you, really sinks in.
This is an example of what my friends, coaches, and mentors Jan Stringer and Alan Hickman say, “The people who need it most, and they can only hear it from you.”
For your tribe, who are the people who can only hear it from you? Who are the ones listening intently for your voice? Is your voice out there? These are the people waiting for you to build your bridge. Are you doing what my friend Tomar says, “focusing on what is mine to do?”
(Such an exquisite turn ofÂ phrase and so crucial that I’m planning an upcoming post just focusing on that.)
Who is your right bridge-building partner?Â Because the essence of building that bridge is taking action, stepping out into the void to create the connection between your vision and your people.Â Here’s how I’ve painted the picture of the people who might best hear it from me. If you resonate, be in touch!
And if you’ve found your own right guide to help you build the bridge and open up the path for your just right perfect clients, share with usÂ how you found this person and why they’re a good fit for you! It’s useful for all of us to see and hear about successful connections.